Under the pretense that recruits will be participating in humanitarian efforts, ISIS has been increasingly enticing youth across the globe to join them. They are particularly successful, according to START Executive Director Bill Braniff, quoted in this article, because of their utilization of popular social media platforms like Twitter, WhatsApp and Facebook to target a young audience.This story was also picked up by KSNV-Las Vegas, CBS KMEG14- Sioux, SD, Fox 11-Wisconsin, MyNews4-KNRV- Reno, NV.